August 29, 2021No Comments

Moving from ‘net zero’ to ‘absolute positive:’ how hotels can reduce their climate impact

Driven by customer interest and corporate responsibility, the hotel industry has sought to make their operations more environmentally sustainable.

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June 29, 2021No Comments

Introducing Dune7

Building a company from the ground up is never easy. Enter a global pandemic two months post-launch that shuts down the industry you serve, and some might say ‘time to move on.’ 

But here we stand — full of positive momentum, humbled by the past 15 months, and forever grateful to our clients who trusted us as marketing partners during their darkest days. We’ve been fortunate enough to work with brands across a diverse spectrum of the travel industry. From marketers at global tour operators to founders of travel tech startups, our clients’ grit, determination, and optimism that we would come out the other side of this, inspired us each and every day. They enabled us to sustain during a period that might have doomed other nascent agencies.

Along the way, we’ve become part of the global conversation on and solution to climate change, forming a partnership with the innovative climate technologists at Cooler. Together, we’ve helped pave the way for travel companies to start their journey towards carbon neutrality. 

Today, we’re excited to announce that we’ve taken the next step in our evolution as an agency with our rebrand to Dune7. 

We believe that Dune7 will best enable us to write the next chapter of our growth. Because the future holds a whole new set of opportunities and challenges for us, and our clients, to embrace wholeheartedly.   

Creating a brand that is both unique and embodied our values as an agency took us on a  journey of self reflection.

For us, the natural world evokes many analogies to the marketing landscape. A sand dune is always changing shape, affected by the wind and contours of the land around it. Sands constantly shift — with dunes being created, broken down, and built back up again. 

Much of the same can be said about modern day marketing. Today, marketers need to keep up with shifting consumer behaviors and emerging channels to reach customers. All while maintaining their form and poise in an increasingly windy and competitive environment. 

As always, our mission at Dune7 is to help our clients tell their stories and engage their audiences through channels like SEO, content marketing, and brand. We also remain dedicated to providing clients access to the best talent in the industry, by customizing teams to help build their businesses. 

Drop us a line and let us know what you think of the new brand. We’d love to hear from you. 

-Jared & Tom

Jared Alster & Tom Buckley

March 20, 2021No Comments

Top 7 Google Ranking Factors You Need to Know in 2021

Google takes into account hundreds of factors when deciding where to position your site’s content in search results. Here are the top 7 Google search ranking factors that most businesses should focus on.

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February 8, 2021No Comments

Travel & Tech Marketing Trends: what to watch for in 2021

As marketers, we're all trying to make sense of what 2021 has in store for us.

We reached out to some of the smartest travel and tech marketers we know to get their thoughts on trends for the year ahead.

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January 25, 2021No Comments

Dune7 is declaring a climate emergency.

We are joining with Tourism Declares in acknowledging that there is a climate emergency and it is time to act.

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December 8, 2020No Comments

The power of brand and SEO: Airbnb’s growth story

Airbnb’s IPO means so much more than just another unicorn going public.

From a marketing perspective, Airbnb is a case study in how to leverage brand and SEO to fuel organic growth.

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October 19, 20202 Comments

Announcing the next era of climate action for the travel industry

Dune7 is thrilled to announce an exclusive partnership with Cooler - a climate technology startup that will bring innovation and transparency to the travel industry’s continued focus on creating more sustainable experiences.

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October 1, 2020No Comments

We looked at hotel search trends. Here is what we found.

This is a first in a series of travel industry deep dives into changing organic search behaviors as a result of COVID-19.

The focus here will be on traditional hospitality and hotels.

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September 8, 2020No Comments

10 Technology Companies That Can Save Our Cities

Our cities face multiple crises never before seen at this scale. Yet, these innovative smart city and mobility companies worldwide are working to solve the most pressing issues. 

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July 24, 2020No Comments

Short-term accommodation and marketplace misalignment

The distribution landscape for short-term vacation rentals is dominated by marketplaces. However, the pandemic has revealed some weak points and misalignment of incentives within the traditional marketplace model.

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